Being an Instagram influencer is an easy choice for anyone these days, particularly because of the profits. The last decades saw a rise in influencers dominating the globe. In the next two years, given the expected advance of technology, these influencers will fuel an industry that’s set to rake in $15 billion in profits.
The key to becoming one of the most followed Instagram influencers is building trust. Getting a web design service to fix your website or page as well as creating a campaign for your message to be heard is key, too, but you have to establish a reputable online presence first. If you don’t capture the trust of your audience, then there’s no point in creating content to entertain no one.
If you’ve got this goal in your mind, but you don’t know what to do with it, don’t be too afraid to ask or try out these tips. It’s a big step towards realizing your dreams of becoming a top influencer.
Social Proof is Important
Anyone who’s marketing on Instagram these days knows the importance of having a group of followers to follow your brand. This is termed social proof and it measures just how many followers you have. The more followers, the likelier you are to have your brand followed by other people.
If your target is to become a top influencer in your field, you should have social proof to back it up. This is evidence of your fame on social media. If you don’t have the people or the followers to back that up, there are ways to fake your social proof as you get your brand name out there.
Buying followers on social media is one way of bringing your social proof up, a trick that’s known among influencers that are already famous and other IG creators. As long as you purchase followers from a legitimate source and avoid those that sell bots, you won’t have problems building your name up.
Make a Socially Attractive Profile
A profile with so much clutter is an unappealing mess which is why you should make sure your profile is clean and appealing. There are many influencers who get people to help them with cleaning up their profile; it’s just how important an aesthetically pleasing introduction is in the world of influencers.
Aside from photos, your profile should be clear about who you are. You cannot go minimalist if you’re a game influencer. In the same way, you cannot go having a lot of gaming pictures if gaming isn’t your niche. That’s just the basics, but it’s easy to think of what your profile may look like if you know your niche.
Don’t Be Too #Hashtag Happy
It’s easy to get carried away with all the hashtags and today’s generation may know why this is so. Hashtags do help. They send your message across, but this is no guarantee that it would bring you more than your share of people; that’s why you should avoid going overboard with the hashtags.
You can end up with too many hashtags that don’t do anything for your message. Worse, you might end up limiting the space on where you can write your message. A good rule of thumb would be to go with the bare average, which is usually 5 or 6 hashtags per given post.
Focus on a Niche
There’s a saying ‘don’t bite off more than you can chew.’ If you know what your expertise is, then that’s the niche you should seek to influence others in. If you’re a gamer, then you should focus on that. The same goes for people who wish to influence people on music or perhaps beauty products.
A basic idea would be to grab a pen and paper and list down which things you’re passionate about. If you know which games you want to play, it’ll even help narrow down the field further. If you’re a gaming influencer with a particular liking for roleplaying games (RPGs) that’s what you should focus on.
Pick the Strongest Channels to Send Your Message Through
Just because social media is big, doesn’t mean you should broadcast on all channels right away. This requires a little sleuthing on your part, so it helps if you have some extra help on this. Pick one channel out of the many to broadcast your message on. It doesn’t matter which channel it is, just as long as you’ve got the best reach there.
Being an influencer is one of the newest things to do for people who just have it in them to give advice or insights to others. If you think this is what you want to do, study up. Take a look at these tips to help you decide if it’s for you.